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Technology Trends for 2023: What to Know Going Into the New Year

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As 2022 winds down, companies are looking toward the future. While they reassess their strategies and set goals for the year ahead, they want to prioritize upgrading their technological infrastructure. Yet it’s hard to manage the potential impact of technology trends for 2023.

Just as digital tools quickly become standard features in our day-to-day operations, new products emerge. Innovators constantly seek to reinvent how we conduct business, either simplifying menial tasks or expanding our capacity to fulfill large-scale ideas.

How can you translate these opportunities into business success? We’re here to break down how you can use the expected technology trends in 2023 to support your company’s long-term growth.

Staying Ahead of the Curve 

Technological innovations regularly revolutionize how we work. To maintain a viable business in 2023, you must learn about new digital tools and trends. That way, you can grasp the skills required to successfully integrate them and maintain your company’s relevance with your customers. Not only can you better fulfill their needs and improve your retention, but your marketing strategy will also more effectively attract new customers. After adopting new technology trends, you will make better business decisions and discover stronger solutions to your pain points, leading to increased revenue, streamlined operations, and boosted productivity.

1. Remote Communication

Remote work is here to stay, with the majority of businesses committing to either part-time or full-time models, and 72% of executives plan to invest more in virtual collaboration tools. To maintain similar productivity levels in 2023, your business should seek to adopt more sophisticated web conferencing software and stronger asynchronous communication tools. In 2023, more businesses will also use virtual reality tools, like the Metaverse, as creative solutions for remote workplace communication. 

2. Cloud Computing

In 2023, companies will continue their cloud migration, transferring their mission-critical resources to cloud-based applications. Gartner predicts that in 2023, public cloud spending will grow to roughly $600 billion, as businesses continue to see the value of cloud usage. More specifically, businesses will increasingly adopt industry cloud platforms, which provide a ready-to-go service tailored to meet specific industry requirements, needs, and best practices. 

3. Multi-Cloud Management 

Multi-cloud adoption continues to rise, with more than 94% of large businesses expected to diversify their cloud services with a multi-cloud approach by 2023. Companies get more flexibility and choice, relying on multiple vendors to provide the services they need and customize which features they use. As more companies also focus on disaster recovery, multi-cloud management offers a solid solution to help prevent data loss.

4. Machine Learning

Next year, we will witness more advancements in machine learning and artificial intelligence in every industry. Experts predict that by 2027, the global AIoT market will grow to $83.6 billion. Companies will continue to adopt adaptive AI as a method to improve customer satisfaction through hyper-personalized recommendations. With increased AI usage, the technology will become more affordable for small and medium-sized organizations. Read more about the power of artificial intelligence in our article “How AI is Changing Cybersecurity.”

5. Digital Immune System

In 2023, more businesses will build their digital immune system, a form of cloud cybersecurity. The digital immune system uses artificial intelligence to mitigate business risks and prevent system failures with minimal human intervention. By combining programming functions, such as observability and automation, the system can efficiently restore technological infrastructure to its full capacity. Companies can better ensure customer satisfaction and retention, minimizing disruptions from cybersecurity threats. 

6. Sustainable Technology 

As the climate crisis evolves, customers expect accountability and transparency, with research showing that 83% of people believe sustainability plays a crucial role in an IT purchase decision. As a result, businesses will enhance their sustainable technology strategy in 2023. More businesses will embrace technologies like cloud computing and artificial intelligence to minimize their resource expenditure and greenhouse gas emissions while respecting human rights.

How We’re Preparing for 2023 

The future can be unpredictable. Yet when it comes to technology trends, flexible companies with an informed approach can plan ahead to keep up with their competition and adjust as technology changes. At PC Corp, we work hard to keep our finger on the pulse of industry best practices, incorporating new technology into how we support our clients, whether that’s through our Managed IT, IT Consulting, or IT Procurement services. Connect with us to learn more about how you can benefit from our personalized IT expertise. 

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